Changelog

Follow new updates and improvements to GemPages.

September 14th, 2026

Transform content you already have into a review-ready pre-sale page, then finish it as convert-ready HTML. Bring the words — the workflow builds the page on proven conversion-oriented design, fills it with your content, styles it to your brand, and hands you the file.

Three pre-sale types are supported:

  • Advertorial — story/editorial presell about one product (problem → turning point → outcome).

  • Listicle — an "N reasons / best-of" numbered article about one product.

  • Comparison — product vs. alternatives, ranked or weighed side by side.


What it does

  • Generates from conversion design knowledge. The layout is distilled from real high-converting pre-sale pages — advertorials, listicles, and comparisons — studied and generalized into neutral wireframes, then matched to your content's structure and flow.

  • Fills it with your words. Real facts, prices, and quotes map into the sections; gaps are written to match your tone. Missing hard facts (a rating, a guarantee) become clear [insert …] placeholders — never invented.

  • Applies your brand. Colors and fonts, set once per store or read from your website.

  • Re-skins on request. Describe a look and it restyles while keeping the layout and structure intact.

  • Delivers convert-ready HTML — review it, share a link, and turn it into an editable GemPages page.


How to use it

1. Build the page — give it your content.

"Use GemPages MCP. Here's my advertorial content, gen me a landing page I can review." (paste content)

You'll pick a store and set brand colors/fonts (once)

2. Style it — direct the look; keep it simple or detailed.

"Apply a premium-beauty editorial style: neutral UI, oversized photography, editorial typography, generous whitespace, quiet commerce. Font: Helvetica. Accent: #BB7963. H1 48px desktop / 32px mobile, H2 32/24, body 16px. Subtle borders, minimal corner radius, soft fade-in on scroll. Don't change the layout or structure — restyle only."

Include what you care about: font, accent hex, design language (a few keywords ("neutral UI + editorial + whitespace") or a reference URL). Correct freely: "headline too big — cap H1 at 48px," "tighten section spacing," "use my color from [site]."

3. Convert — when the look is right.

"Convert it to an editable GemPages page."

It's rebuilt into native GemPages blocks as a draft for you to review and publish.


Good to know

  • Convert-ready = self-contained HTML; converting rebuilds layout and content into native blocks.

  • Styling on convert: brand colors carry; heavy re-skin CSS may need a touch-up in GemPages.

  • Placeholders: fill [insert …] markers with your real values and they drop in.

  • Images: photos arrive as sized placeholders — swap in real product shots during the build.


Quick start (all-in-one)

"Here's my content (paste). Build a review page for store <name>. My brand: accent #BB7963, Helvetica type, neutral editorial style with generous whitespace — apply it, keep the layout. Then give me a review link; I'll say when to convert."

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August 19th, 2026

The beta version is now available. Check guide how to connect here: https://gempages.net/pages/mcp-gempages

Just tell your AI what you want to achieve. No extra cost. Seamlessly integrated into your workflow.

Connect GemPages to an MCP-compatible AI assistant like Claude Cowork or ChatGPT Codex and let your AI help you research, convert from HTML, design, and edit your pages, all through natural language.

What can you do with GemPages MCP?

1. Turn AI-generated HTML into an editable GemPages page

Give the HTML to your AI and ask it to turn the page into GemPages elements. Your page will be created directly in GemPages, ready for you to open and edit.

For example:

Upload your HTML + write prompt “Use GemCommerce MCP to convert this HMTL to Gempages Landing Page”

Notes: Works especially well to convert Advertorial, Listicle, and Comparison pages. Just add in prompt the page type you want: Landing page or Headless page.

You can also continue editing the page through your AI assistant, for example:

“Change the hero section to a two-column layout and add a CTA button.”

GemPages MCP can handle the changes for you.

Recommendation: Use the Claude Opus model for the best results. For the beta version, the conversion process takes 5–10 minutes per section, so a page with 12 sections will take approximately 1–2 hours.

2. Research your market and create better content

Your AI can use research skills from GemPages to gather customer insights from marketplaces, social media, and other sources, then turn those insights into page content.

For example, you can ask your AI to:

Give it the link of your product page or product name + write prompt

“Use GemCommerce MCP to research different content approach for this product which I’m selling in US, collect from competitor websites, marketplace, social platform”

Based on the data it collect, you can ask the AI to continue answer these questions:

  • Research customer reviews and identify common pain points.

  • Analyze what different customer segments care about.

  • Create different messaging for different target audiences.

  • Identify blue-ocean positioning that competitors haven’t explored.

3. Design in GemPages with your AI through MCP

GemPages MCP goes beyond generating a page from HTML. Your AI can also work with your existing GemPages pages.

Just type in chat with Claude (in mode Cowork) or ChatGPT (in mode Codex) the editor link of the page where issue happen, then describe:

a. Recreate a design from a reference image

Give your AI image reference then ask it to describe the visual structure, identify the layer tree and element styles, then map them to GemPages elements, and build the section into a specific page in GemPages.

b. Create custom designs without writing the code yourself

Give it the page name then type this prompt:

“Make this carousel have two navigation buttons outside the carousel.”

Your AI can identify the relevant section or element and generate the custom code needed to achieve the design.

c. Troubleshoot and fix page issues

You can take screenshot also describe a problem directly to your AI:

“I want an icon stay close to the text.”

Your AI can identify the relevant element and update its GemPages settings for you.

Available for all plans.

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July 22nd, 2026

We're continuing to fine-tune storefront performance for a faster, smoother browsing experience.

What's improved:

  • Overall page speed on mobile

  • Swiper performance of Product Image, Carousel, Product List

Same experience, just quicker under the hood.

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June 18th, 2026

We're expanding our language support with both Simplified Chinese and Traditional Chinese.

Whether you're running a store from Mainland China, Taiwan, Hong Kong, or simply prefer using Chinese, GemPages can now feel more familiar from the moment you open the app.

Newly supported languages:

  • Simplified Chinese (简体中文)

  • Traditional Chinese (繁體中文)

Choose your preferred language and build with a more localized experience.

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June 10th, 2026

Create today. Go live next week.

With Schedule Publish, you can prepare pages and theme sections ahead of time, then choose exactly when they should be published automatically.

Perfect for:

  • Product launches

  • Holiday promotions

  • Flash sales

  • Content updates across time zones

No more calendar reminders. No more late-night publishing sessions. Just set the date, set the time, and let GemPages handle the launch.

This feature is available from Optimize plan.

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April 2nd, 2026

Post-purchase upsells now support subscription products (selling plans), so you can offer recurring options at the moment customers are most likely to say yes.

Here’s what you can do:

  • Offer subscription products inside post-purchase upsells

  • Let customers choose their preferred plan on the spot

  • Capture consent with a built-in Buyer Consent element

No extra steps. No workaround. Just higher LTV, built into your funnel.

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March 31st, 2026

We’ve upgraded the publish experience so you can see exactly what’s happening — step by step.

Now you’ll get:

  • A real-time progress view during publish

  • Clear breakdown of each step

  • Detailed error messages (covering common failure cases)

If something breaks, you’ll know where — and why.

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March 31st, 2026

We’ve redesigned the Create Page flow to make things clearer from the start — what you’re building, and when to use it.

What’s new:

  • Clear separation between Page types vs Use cases

  • Better guidance for Normal vs Headless pages

  • A more intuitive starting experience overall

  • Bonus: Added 15 proven templates from real advertorials, listicles, comparisons, and product pages (ready to use). Check theme here:

    https://gempages.net/pages/gempages-template-listing

Less second-guessing. More building.

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March 30th, 2026

Para nuestros usuarios en España y LATAM, ahora pueden usar GemPages en su idioma local — español.

Cambiar es muy sencillo:

  • Se adapta automáticamente al idioma de tu panel de Shopify

  • O puedes seleccionar tu idioma preferido en cualquier momento

Construye más rápido, con menos fricción — en un idioma que te resulta natural.

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March 30th, 2026

A bunch of small things that make a big difference

We’ve been tightening things across performance, clarity, and workflow.

⚡ Faster & smoother

  • Product tags now load via API (much faster for large catalogs)

  • Images load right after user interaction for better perceived speed

🌍 Better localization

  • Translate & Adapt now works with images and videos

  • Jump to Translate & Adapt directly from the editor

📊 Tracking upgrades

  • Added successful Add-to-Cart event

  • New class for cart button → easier analytics integration

🧹 Less clutter, more control

  • Detect & remove unused Shopify theme sections (stay under 250MB limit)

🛠️ Small but helpful changes

  • “Force publish” → Re-publish all sections

  • “Download backup” → Download debug file

  • Template sorting now shows Recommended first

  • New menu: Headless pages

  • Removed: Plan menu (for Free users)

  • Fewer unnecessary timeout error messages

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